The right growth lever matters more than more marketing.
Most medspas are not short on marketing ideas. They are short on knowing which lever will actually move bookings first. We audit your clinic against an 800+ medspa benchmark, identify the biggest booking leak, then build the service around it — paid bookings, Instagram, local SEO, or a focused treatment campaign.
Medspa marketing services scoped from your audit, not from a package menu.
Every engagement starts with a free audit. We review your rankings, Google profile, treatment pages, social presence, ads, and local competitors — then recommend the service that moves bookings fastest for your specific setup.
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$300 per confirmed appointment · no retainer
Pay Per Booking
We build the landing page, run Meta or Google ads, and handle the follow-up sequence. You pay a flat fee per booked appointment — not per click, not per lead. Ad spend is separate and billed directly by the platform so you see exactly where the money goes.
Includes: Custom landing page, ad creative and copy, audience targeting, lead follow-up automation, weekly performance report. Best for: clinics that want the fastest path to booked appointments without waiting months for SEO to compound.
Your Instagram should work as a trust portfolio — the place patients check before they call. We handle content creation, caption writing, scheduling, stories, and engagement. Everything runs through HIPAA-safe workflows so your team does not touch compliance decisions.
Includes: Content calendar, post creation and scheduling, story templates, hashtag strategy, engagement management, monthly performance review. Best for: clinics whose Instagram looks inconsistent and is not converting profile visits into inquiries.
When someone searches “Botox near me” or “medspa in your city,” you need to show up — in Maps, in search results, and with a profile that looks more trustworthy than the clinic below you. We optimize your Google Business Profile, build treatment and city pages, and clean up the signals that control local rankings.
Includes: Google Business Profile optimization, local treatment landing pages, citation cleanup, review strategy, on-page SEO for service pages, schema markup, AI search positioning. Best for: clinics that are invisible on Google or losing map-pack positions to competitors with weaker services.
Pick the treatment with the biggest revenue upside — lip filler, CoolSculpting, semaglutide, HydraFacial, laser hair removal — and we build the entire patient acquisition system around it: dedicated landing page, ads, SEO content, email sequences, and review generation.
Includes: Treatment-specific landing page, Meta + Google ad campaigns, SEO content, email follow-up, review workflows, competitor benchmarking. Best for: clinics that want to become the obvious local choice for one high-margin service.
When the audit reveals more than one leak — weak local SEO, inconsistent Instagram, no email follow-up, underperforming ads — we scope a 1-, 3-, or 6-month sprint that addresses them together. Every sprint is custom-built from the audit, not pulled from a pre-set tier.
Includes: Custom combination of SEO, ads, social, email, and content services based on audit findings. Weekly progress updates, all async. Best for: clinics that need coordinated work across multiple channels, not just a single fix.
Use the free audit as the commercial bridge. We look at your visibility, booking path, follow-up, and strongest treatment opportunities before recommending the right next step.
These numbers come from a mix of client campaigns, audits, and verified third-party platform history. Where available, full case studies are linked below.
A multi-location clinic was paying over $50 per lead on Google Ads in a saturated market. We built location-specific Meta campaigns with booking-focused landing pages and follow-up sequences across all three locations.
Lorea leads strategy and audits on every account. Execution runs through a small, vetted production team — copywriters, designers, ads specialists — coordinated end-to-end so you get one point of contact and consistent quality across every channel.
One strategy lead, one clean growth plan.
Every recommendation is tied to the fastest booking lever in your audit, not a generic agency package.
Medspas + aesthetics12+ years SEO and growthAsync onlyMonth-to-monthCapped roster
Frequently Asked
Common questions about medspa marketing services.
Medspa marketing services are specialized strategies designed to help medical spas attract patients, fill treatment schedules, and grow revenue. They typically include local SEO, paid advertising, social media management, email marketing, and treatment-specific campaigns. The difference between generic digital marketing and medspa marketing is the layer of industry knowledge required: aesthetic patient behavior, HIPAA-safe workflows, before-and-after content restrictions, high-ticket treatment funnels, and local trust signals that are unique to medical aesthetics.
It depends on the service. Pay Per Booking is $300 flat per confirmed appointment with no retainer. For Local SEO, Instagram Management, Treatment Takeover, and Audit-Based Growth Sprint, engagements are custom-scoped from a free audit and typically range from $1,500 to $4,500 per month. Every plan is month-to-month with no long-term contracts. Ad spend is always separate and billed directly by the platform.
No. Most clinics do not need every channel fixed at once. The goal of the audit is to identify the highest-impact growth lever first, then expand only when there is a clear reason to do so.
That depends on your situation. If you need patients on the calendar within days, paid ads are the fastest lever. If you are invisible on Google Maps and local search, local SEO builds the foundation that compounds over months. If patients are checking your Instagram before booking and leaving because it looks inconsistent or inactive, fixing that first removes a trust barrier that affects every other channel. The free audit tells you which lever to pull first based on where your clinic is actually losing bookings.
Yes. Most of our clients operate one or two locations. Single-location clinics often benefit most from focused local SEO and treatment-specific campaigns because the work concentrates all visibility and trust on one geographic area.
Yes. We build treatment-specific campaigns for the services medspa patients search for most, including Botox, lip filler, CoolSculpting, laser hair removal, HydraFacial, RF microneedling, Sculptra, Dysport, PRP, Kybella, and semaglutide weight loss. Each treatment has its own search behavior and patient decision process, so we build pages, ads, and content that match how real patients research that specific procedure.
Paid ads can generate booked appointments within days of launch. Instagram improvements show within weeks as content consistency builds trust. Local SEO compounds over 3 to 6 months as pages index, reviews accumulate, and Google Maps authority strengthens. Your audit will estimate the timeline based on the lever we recommend.
No. Everything runs async — audits, strategy, execution updates, reporting, and revisions all happen via messages. No Zoom links, no scheduling friction, no wasted time. You get weekly updates and can reply on your own schedule.
Start Here
Start with a free audit.
Enter your clinic website and we will send you a custom growth plan within 48 hours. No calls, no commitment — just a clear picture of where your biggest booking opportunity is.
